The Roc Ancien tile collection by Fiandre Architectural Surfaces resembles Bourgogne stone from the Burgundy region in France. The collection features porcelain-made tiles that emulate the weathered texture and cloudy surface of French limestone.
Traditionally, Burgundy buildings in France are made with this same limestone. The collection thus aims to transport the space to a different era and a countryside landscape. Consumers can shop from three neutral colors in the collection. Roc Ancien is available in a warm Roc Beige, a cool Roc Gris, and a pale Roc Blanc to match the consumer's desired interior aesthetic. In addition, the collection is available in various sizes, thicknesses, and finishes. The tiles are suitable for indoor and outdoor use.
Image Credit: Fiandre Architecctural Surfaces
What's Driving This Trend
- French Countryside-inspired Tiles
- Opportunity for manufacturers to explore new materials and textures inspired by different regions of France.
- Neutral Color Tile Collections
- Potential for tile manufacturers to create more collections with neutral colors to match versatile interior aesthetics.
- Indoor-outdoor Tiles
- Opportunity for companies to expand their tile products for both indoor and outdoor use, catering to the growing demand for outdoor living spaces.
Who This Affects Most
- Interior Design
- Interior design firms can incorporate French countryside-inspired tiles and tap into the trend of integrating regional aesthetics into décor.
- Construction
- Construction companies can use these specialized tiles to create unique and high-end building finishes.
- Home Improvement Retail
- Home improvement retailers can leverage French countryside-inspired tiles as a point of differentiation and attract customers who seek unique home accents.
