The Roads by Porsche app is a new digital solution for drivers from the namesake car brand that will provide avid drivers with a way to find the most scenic route. The app works by logging information regarding routes taken and sharing them with the hundreds of thousands of other drivers on the platform. This will allow drivers who love the experience of driving to find the best routes that are approved by other avid operators.
Addressing the Roads by Porsche app, Marco Brinkmann from Porsche said, "It’s an app by enthusiasts, for enthusiasts, but it’s bigger than that. It goes beyond the brand. It’s meant to be a scalable platform that allows us to create a sort of Michelin Guide for roads.”