Rinna Beauty launched a new collection of lip plumbers that are formulated to protect the user from environmental stressors. The formula includes powerful antioxidants to shield the skin from pollutants that cause signs of aging. The lip plumper collection, dubbed the Larger Than Life Lip Plumping Glosses, is available in six shades and boasts silky emollients that fill in lip lines.
The formula smooths the lips' texture while maximizing their volume. Consumers can use the glosses daily and the effects are cumulative with consistent use. In addition, the lip plumpers are made with a blend of vegan collagen peptides, hyaluronic acid, and Vitamin E. Moreover, sensory botanicals in the formula impart a subtle cooling sensation.
Image Credit: Rinna Beauty
Key Themes Behind This Trend
- Antioxidant-infused Personal Care Products
- Opportunity to create personal care products infused with powerful antioxidants to protect the skin from environmental stressors that cause signs of aging, like Rinna Beauty's lip plumper collection.
- Cumulative Effect Beauty Products
- Opportunity to create beauty products with cumulative effects, like Rinna Beauty's lip plumper collection, which maximizes lip volume with consistent daily use.
- Sensory Botanical-infused Beauty Products
- Opportunity to incorporate sensory botanicals into personal care products to provide a subtle cooling sensation, like Rinna Beauty's lip plumper collection.
Where This Applies
- Beauty and Personal Care
- The beauty and personal care industry can innovate by creating products with antioxidant-infused formulas, cumulative effects, and/or sensory botanicals.
- Anti-aging
- The anti-aging industry can incorporate powerful antioxidants to fight environmental stressors that cause signs of aging, like Rinna Beauty's lip plumper collection.
- Vegan Beauty
- The vegan beauty industry can create beauty products with a blend of vegan collagen peptides, hyaluronic acid, and Vitamin E, like Rinna Beauty's lip plumper collection.
