Reverse the Odds is a free mobile app that aims to crowdsource cancer research through gamification. From Cancer Research UK, the game enables players to help scientists analyze data hidden in fun challenges.
Part of the Citizen Science program, Reverse the Odds specifically deals with real scientific data relating to lung and bladder cancer and identifies possible patterns. Available for smartphone and tablet devices, the game consists of simple puzzles players complete in order to save small and colorful creatures called The Odds. However, “The images players are seeing are magnified samples of real tumor tissue donated by former patients" explains Cancer Research UK. The way players answer questions helps scientists learn more about the disease while also prescribing possible treatment for future patients.