Kylie Jenner continues her collaborative efforts alongside sportswear label adidas with the recent introduction of the Reveal your Voice collection. The new joint capsule features seamless silhouettes such as tracksuits, skirts, tights, sweaters, tees, and a pair of the Falcon sneakers.
The main design element spotlights the color palette, which draws inspiration from her own lip kits. She fuses her 'Shady' color on the selection of sportswear goods, which is a deep purple-blue. She explains that choosing an outfit goes hand-in-hand with make-up, but the outfit comes first. Jenner tells Vogue, “Shady [is] this really beautiful blue, it’s out of the box and inspired me to create all of these super cute clothes with adidas.”