The Reigning Champ Summer Pack is Simple and Monochromatic
References: shop.reigningchamp & hypebeast
The new Reigning Champ Summer Pack prepares for the warmer weather with beach essentials. It is comprised of pieces including a monogram Ringspun jersey tank top, premium Italian-crafted slides, nylon swimming trunks, a beach towel and a smaller gym towel. In terms of visual design, it takes on a monochromatic and minimalist approach that crosses both form and function with its simplistic aesthetics.
Every item in the range boasts Reigning Champ's branding details -- with an all-over pattern on the towels and contrasting accent on the slides, tank top and shorts. All of the pieces from the Reigning Champ Summer Pack are now available for purchase through the online shop.
Every item in the range boasts Reigning Champ's branding details -- with an all-over pattern on the towels and contrasting accent on the slides, tank top and shorts. All of the pieces from the Reigning Champ Summer Pack are now available for purchase through the online shop.
Trend Themes
1. Minimalist Beach-ready Apparel - The trend focuses on cross-functionality with simplistic aesthetics paired with branding and visual design.
2. Monochromatic Beachwear - This trend focuses on simple color palettes, forming a cohesive and functional beach outfit.
3. Branded Beach Accessories - The trend includes functional and simple beach essentials that bear a brand's signature style or moniker.
Industry Implications
1. Fashion - Minimalistic beach apparel is disrupting the fashion industry with its simplistic, yet functional design.
2. Retail - Brands can disrupt retail by offering branding, aesthetics, and cross-functionality in their beachwear offerings.
3. Hospitality - By offering branded beach essentials, hospitality industries can disrupt expectations and offer functional and stylish accessories to their guests.
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