Red Velvet NYC is a DIY dessert kit delivery service that crafts original recipes, pre-measures and packages its high-quality ingredients to turn anyone into a gourmet dessert chef. As well as simplifying the entire baking process and helping to teach the average consumer more skills in the kitchen, Red Velvet NYC also plays a part in reducing food waste, as there should be no ingredients left unused.
Some of the mouthwatering desserts that anyone can create with the help of Red Velvet NYC include: Celebration Cupcakes, Apple Tartlets and Brioche Bread Pudding, as well as seasonal treats like cake for Valentine's Day.
For those who are interested in baking frequently, Red Velvet NYC offers a subscription service that will deliver two kits monthly to members.
What's Driving This Trend
- DIY Dessert Kits
- The trend of DIY dessert kits simplifies the baking process, teaches new skills in the kitchen and reduces food waste.
- Subscription Services
- Red Velvet NYC's subscription service provides regular customers with a convenient and reliable way to access their products.
- Gourmet-at-home
- DIY dessert kits are making it possible for everyday consumers to create gourmet desserts at home.
Who This Affects Most
- Food Delivery
- Red Velvet NYC's dessert kit delivery service is one example of how food delivery is expanding to include DIY options.
- Meal Kit Providers
- DIY dessert kits represent an opportunity for meal kit providers to expand their services and include dessert options.
- Home Baking Supplies
- The trend towards DIY dessert kits presents an opportunity for home baking supplies and ingredients to be packaged and marketed in a more convenient way.
