The Bud Light Radler beer comes as the latest creation from the American libation brand that will offer drinkers a distinctly fruity and different option to enjoy in the warmer weather.
The Bud Light Radler features a 2.4% ABV, which makes it a far lighter option to drink when compared to traditional beers and cocktails. The drink likely comes hot off the many reports circulating that denote the popularity of ciders and coolers with younger demographics such as Millennials in order to offer something of a hybrid between beer and cocktails.
The Bud Light Radler beer is being paired with a launch in the Canadian market with the Bud Light Radler Brunch Fest, which will serve brunch dishes with beer-infused cocktails.
The Bud Light Radler Beer Arrives Just in Time for Warmer Weather
Michael Hemsworth — April 21, 2017 — Lifestyle