Coiled Corsette Fashion

‘Radiation Invasion' by Iris van Herpen is Space Age

Fashion designer and graduate of the ArtzEZ Art Academy Iris van Herpen is a regular in the jungle that is London’s fashion world. Her latest spring/summer collection ‘Radiation Invasion’ is inspired by the individual radiation waves around us.

As part of the ‘Radiation Invasion’ collection show, the designer uses foot jewelry instead of shoes. Her futuristic pieces include intricate patterns and designs that are some of the most amazing I have ever seen.

Implications - Consumers are attracted to styles that feature an otherworldly effect. Products that take an unconventional look appeal to shoppers who want to stand out from the crowd.

Futuristic Fashion
Disruptive innovation opportunity: Create clothing and accessories inspired by science fiction and technology to appeal to consumers seeking a unique and unconventional style.
Foot Jewelry
Disruptive innovation opportunity: Develop fashionable alternatives to traditional shoes, such as foot jewelry, that offer both style and comfort.
Individual Radiation Waves
Disruptive innovation opportunity: Explore the concept of incorporating invisible forces, such as radiation waves, into design elements for a visually intriguing and futuristic aesthetic.

Where This Applies

Fashion Design
Disruptive innovation opportunity: Integrate technology, unconventional materials, and avant-garde designs into fashion to create standout collections.
Accessories
Disruptive innovation opportunity: Invent innovative and visually appealing accessories that enhance and complement futuristic fashion.
Jewelry
Disruptive innovation opportunity: Create modern and unique jewelry designs inspired by science, technology, and futuristic concepts.
SCORE
4.0 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 59%
Activity 52%
Freshness 8%