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Millennial-Targeted Intimate Skincare

Queen V Makes Healthy, pH-Balancing Intimate Care Products

— May 26, 2018 — Fashion
Queen V defines itself as "a Millennial-focused feminine wellness brand" and it is one that makes a range of products to promote health and pH balance in the body.

To keep its intimate care protocol as simple as possible, Queen V created a three-step process and corresponding categories to help #MaintainYourV, #EnjoyYourV and #HealYourV. Within these product collections, consumers will find everything from body wash, wipes and probiotics to personal lubricants and bubble bath formulas. Although the ingredients in some bath bombs are known to cause urinary tract infections, Queen V sets itself apart by creating all-natural, healing bath bombs to soothe the body and relieve menstrual discomfort.

A growing number of brands are now making products specifically for intimate areas as a means of offering targeted care solutions.
Trend Themes
1. Millennial-targeted Intimate Skincare - Millennial-focused brands are creating skincare products specifically designed for intimate areas.
2. Ph-balancing Personal Care - Brands are developing products that promote health and maintain pH balance in intimate areas.
3. All-natural Healing Bath Bombs - Companies are creating all-natural bath bombs that soothe the body and relieve menstrual discomfort.
Industry Implications
1. Feminine Wellness - Companies in the feminine wellness industry can develop targeted skincare products for intimate areas.
2. Personal Care - The personal care industry can innovate by offering products that promote health and maintain pH balance in intimate areas.
3. Bath and Body - The bath and body industry can create all-natural bath bombs designed to soothe the body and relieve menstrual discomfort.
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