Inclusive Intimate Skincare

Beauty Below Revolutionizes Intimate Care for Women of Color

Beauty Below shares intimate skincare solutions tailored specifically for women, especially those of color, with products meticulously crafted by a Black, female board-certified OBGYN Dr. Cynthia M. Wesley. With a profound understanding of diverse intimate needs, Beauty Below offers a comprehensive range of solutions that go above and beyond traditional intimate washes.

Bundles like The Confidence Kit boast OBGYN-formulated, dermatology-approved formulas that prioritize efficacy and safety with products that are fragrance-free and easy to use. This kit for dark skin and coarse hair includes products like the Smoove Skin ingrown hair serum, She Shave mousse and Even Out Pads, and it was curated as an intimate skin hair removal system.

One product at a time, Beauty Below is revolutionizing the intimate skincare industry by offering solutions that women of color can trust.

Diverse Intimate Solutions
Pioneering inclusive intimate skincare solutions that cater to diverse needs, championing representation and accessibility in the beauty industry.
Obgyn-formulated Products
Introducing OBGYN-formulated skincare products that prioritize efficacy and safety, bridging the gap between healthcare expertise and beauty solutions.
Revolutionizing Women's Care
Leading a revolution in women's intimate care by offering trusted and tailored skincare solutions, addressing the unique needs of women of color.

Sectors Adopting This

Beauty and Personal Care
Innovating within the beauty and personal care industry to create specialized products that cater to diverse demographics highlighting inclusivity and empowerment.
Health and Wellness
Exploring the intersection of health and beauty by developing intimate skincare solutions formulated by medical professionals, blending expertise from both fields.
Dermatology and Cosmetology
Blurring the lines between dermatology and cosmetology through dermatology-approved beauty products that redefine standards of safety and effectiveness in skincare.
SCORE
2.6 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 22%
Activity 31%
Freshness 24%