Chewy Granola Cereals

Quaker Chewy Granola Brings a Favorite Snack to the Breakfast Table

Kids who love snacking on granola during or after school will appreciate a new way to start their day with chewy, wholesome whole grain cereal thanks to Quaker Chewy Granola. This breakfast cereal offers 34 grams of whole grains per serving, and a rich texture thanks to crispy clusters and puffed rice crisps. Quaker Chewy Granola is making its debut in two kid-pleasing flavors, chocolate and strawberry, and parents will appreciate that these breakfast cereals are free from color from artificial sources, artificial preservatives and artificial flavors.

To introduce this all-new breakfast option to the world, Quaker Chewy is teaming up with sports and comedy group Dude Perfect for a video that features parody segments celebrating the invention of Quaker Chewy Granola and how "Quaker Chewy Granola changes everything."

Wholesome Whole Grain Cereal
The rising trend of wholesome whole grain cereal offers an opportunity for innovative breakfast options.
Artificial-free Breakfast Cereals
The demand for artificial-free breakfast cereals creates space for new and healthier product offerings.
Partnerships with Influencers
Collaborations with popular influencers like sports and comedy group Dude Perfect can create buzz and drive awareness for new breakfast cereal products.

Industries Being Reshaped

Cereal Manufacturing
Cereal manufacturers can tap into the growing market of wholesome whole grain cereals by creating innovative flavors and textures.
Health Food and Wellness
The health food and wellness industry can seize the opportunity of offering more artificial-free breakfast cereals to cater to health-conscious consumers.
Influencer Marketing
Influencer marketing agencies and platforms can connect brands with popular influencers to promote and generate excitement for new breakfast cereal products.
SCORE
4.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Millennial
  • Gen X
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
POPULARITY
Popularity 76%
Activity 34%
Freshness 21%

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