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Strung-Up Lighting

The Puu Lamp Looks LIke a Modern Version of a Mid-Century Contraption

— August 26, 2010 — Art & Design
It's natural to be inspired by the past, so why not reach further than the retro era into the medieval with the Puu Lamp. Although it looks like some kind of sinister mid-century contraption, it's helpful rather than harmful.

Designed by Marc Haldemann, the Puu Lamp is a strung-up lighting fixture that has a modern feel despite its antiquated tone. Made entirely out of wood, the weight of the bulb and shade creates the tension in the cord that runs through it.
Trend Themes
1. Antiquated Lighting - Disruptive innovation opportunity: Develop modern designs that combine antique aesthetics with contemporary functionality.
2. Wooden Lighting Fixtures - Disruptive innovation opportunity: Create sustainable and unique lighting solutions using wood as the primary material.
3. Tension-based Illumination - Disruptive innovation opportunity: Explore lighting designs that utilize tension in cords or wires to create visually striking fixtures.
Industry Implications
1. Lighting Design - Disruptive innovation opportunity: Invent new lighting products that evoke nostalgia while incorporating modern technology and sustainable materials.
2. Interior Design - Disruptive innovation opportunity: Integrate unconventional lighting solutions as focal points in interior design projects for a unique and captivating aesthetic.
3. Home Decor - Disruptive innovation opportunity: Develop innovative lighting fixtures that elevate the ambiance of home spaces, blending traditional and contemporary elements.
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