Aha! The U.S. can claim the largest motorcycle. Possibly the ugliest one too. Everybody is super-sizing so this dude did his bike. Greg Dunham built a 25 foot long jumbocycle just because he could. It weighs over 3 tones and costs $300,000. He sits in a cage below to steer. Why? Because his buddies said it couldn't be done.
Implications - Sometimes size does matter and this ultimate objective can prove to be an end in and of itself for some innovations. Sheer novelty is a characteristic that shouldn't be underestimated with regards to the appeal that it can generate. The fact that a completely new kind of product can be made by simply upsizing an existing one is definitely one worth keeping in mind.
Why This Trend Is Growing
- Super-sized Products
- Upsizing existing products can create novelty and appeal.
- Sheer Novelty
- The appeal of creating something completely new should not be underestimated.
- Size Matters
- Sometimes the ultimate objective of an innovation is simply to be bigger.
Industries Being Reshaped
- Motorcycle Manufacturing
- Exploring opportunities to create larger and more unique motorcycles.
- Custom Vehicle Design
- Catering to customers who want unique, oversized vehicles.
- Entertainment and Events
- Creating attractions and spectacles using super-sized products and experiences.
