'Motion,' a Vadodara, Gujarat, India-based startup founded by two brothers in 2018, recently announced the launch of its first-ever electric motorcycle, the 'Motion Breeze.' This e-motorcycle boasts a range of 400 kilometers, one of the longest ranges ever achieved in a two-wheeled electric vehicle.
In addition to its long-range, Motion unveiled a unique feature for this motorcycle that it refers to as 'Posture Adaptation Intelligence.' This is a feature that allows the rider to customize the height of the handlebars, the seat, and the footrest. Rather than taking a one-size-fits-all approach, this allows riders of nearly any height and body shape to ride comfortably.
The Motion Breeze will be available in four variants: the 'Commute,' 'Cruiser,' 'Sports,' and 'Scrambler.' Each variant is intended for a different use, such as on-road, off-road, multipurpose, and long-range.
Image Credit: Motion
Key Themes Behind This Trend
- Long-range E-motorcycles
- Opportunity for manufacturers to focus on creating electric motorcycles with an increased range to meet the needs of riders.
- Customizable E-motorcycles
- Opportunity for manufacturers to design motorcycles with customizable features like handlebars, seats, and footrests to provide a more comfortable experience for riders.
- Variants of E-motorcycles
- Opportunity for manufacturers to produce different variants of electric motorcycles for different purposes like off-road, long-range, on-road, or multipurpose.
Where This Applies
- Electric Motorcycle Manufacturing Industry
- Manufacturers of electric motorcycles can capitalize on the trend of long-range, customizable, and variants of e-motorcycles.
- Sustainable Transportation Industry
- Companies in the sustainable transportation industry can benefit from the trend of long-range electric motorcycles that lessen reliance on gas-powered vehicles.
- Smart Transportation Industry
- Opportunity for companies in the smart transportation industry to create motorcycles with advanced features like posture adaptation intelligence to provide riders with enhanced comfort and safety.
