This print campaign from Noé encourages us to save our planet with the help of depicting our worst fears come true. In the corner of the ad it reads, ‘It’ll be too late to complain once we’ve finally forced to move home. Noé – Save the Earth.’
With beautifully painted yet horrific pictures depicting the human race getting tortured by strange creatures, the campaign is rich with imagination. Although, these pictures lack realism, I honestly appreciate their creativity. It certainly urges us to do what we can to maintain the sustainability of our Earth. Perfect timing with Earth Hour coming up!