Soft-Focus Powder Highlighters

This Pressed Powder Highlighter Features Light Flex Tech

As a makeup artist, Charlotte Tilbury says that she has "always been obsessed with bottling light" and the latest launch from her beauty brand is a pressed powder highlighter with light flex technology. The Hollywood Glow Glide Face Architect Highlighter is designed to deliver a multidimensional glow thanks to an infusion of smoothing emollients. The illuminating and blurring product is ready to be swept across the high points of the face to accentuate the wearer's radiant beauty.

Each shade was inspired by a different type of flattering light. While Champagne Glow pays tribute to illuminating red carpet lights, Sunset Glow captures the essence of golden hour and Moonlight Glow mimics the incandescent magic of moonlight.

Light Flex Technology
Opportunity for cosmetics companies to integrate light flex technology in other makeup products to enhance the glow/illumination effect.
Multidimensional Glow
Opportunity for makeup artists and beauty influencers to explore various multidimensional makeup looks using Charlotte Tilbury's Hollywood Glow Glide Face Architect Highlighter as inspiration.
Inspired by Natural Light
Opportunity for cosmetics companies to develop makeup products inspired by specific types of natural light, like red carpet lights, golden hour, etc.

Sectors Adopting This

Cosmetics
Companies in the cosmetics industry can explore the integration of new technology that enhances the appearance and benefits of their products.
Makeup Artistry
Makeup artists can experiment with Charlotte Tilbury's Hollywood Glow Glide Face Architect Highlighter and create various multidimensional looks to add to their portfolio.
Beauty Influencers
Beauty influencers can share their thoughts/experiences with Charlotte Tilbury's Hollywood Glow Glide Face Architect Highlighter and inspire their followers to try out the product.
SCORE
3.2 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 42%
Activity 39%
Freshness 15%

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