Detergent-Mixing Washing Machines

This Washer Premixes Detergent and Water for Better Clean

'Electrolux' is taking the guesswork out of measuring laundry detergent with a new washing machine that automatically premixes detergent and water. As a result, consumers will no longer have to debate whether they should add detergent before they load their clothes or after the tub is filled with water.

The latest washing machines from Electrolux are equipped with SmartBoost technology, which premixes detergent and water for a better clean. Consumers simply add their detergent and stain remover to a small compartment before starting the machine. These additives are then mixed with water to deliver a fast and more effective clean. The technology works with both hot or cold water, making it ideal for washing nearly any kind of material.

The ultra-efficient washing machines will be available for purchase as of April 2016.

Detergent-mixing Technology
Electrolux's SmartBoost technology premixes detergent and water to deliver a fast and more effective clean, providing an opportunity for further research in detergent-mixing technology.
Smart Home Appliances
The introduction of Electrolux's new detergent-mixing washing machine with SmartBoost technology allows for more opportunities in developing smart home appliances that can perform tasks automatically.
Efficient Washing Machines
Electrolux's SmartBoost technology delivers a fast and more effective clean, providing an opportunity for other manufacturers to develop more efficient washing machines.

Where This Applies

Home Appliances
Electrolux's new washing machine with SmartBoost technology falls under the home appliances industry, and there is an opportunity to innovate and research in developing more efficient and smart home appliances.
Detergent Industry
The development of Electrolux's SmartBoost technology provides an opportunity for the detergent industry to create more efficient and effective ways to clean clothing and other materials.
Technology Industry
The introduction of SmartBoost technology in Electrolux's washing machine provides an opportunity for the technology industry to further develop smart home appliances and improve upon existing technology.
SCORE
1.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 33%
Activity 10%
Freshness 8%