Welly is a new premium first aid brand from Eric Ryan, the serial entrepreneur behind eco-friendly household brand Method and nutrition brand Olly. Like Ryan's previous ventures, Welly shares design-conscious products with a user-friendly approach.
Some of the premium first aid products from the brand include grab-and-go sets like Superhero Supplies and the Human Repair Kit, which offer assorted ointments, flexible fabric bandages and other single-use solutions. Welly also offers a variety of balms, creams, bandage kits and other essentials that can be used to assemble or replenish a kit of one's own.
With bright colors, bold patterns and an approach that makes care fun, Welly specifically targets Millennial and Gen X shoppers who have an eye for quality products and aesthetics and, like the brand, believe that the occasional bump or scrape is to be celebrated.
Welly Offers Design-Centric Compact Kits for Millennial & Gen X Consumers
Laura McQuarrie — April 25, 2019 — Lifestyle
References: getwelly & prnewswire