Plant-Powered First Aid Kits

All Better Co. Provides Natural Relief with CBD & Tea Tree Oil

All Better Co. is a plant-powered first aid brand that speaks to modern consumers who are looking for natural solutions for relief. The brand's Don't Scratch That Kit introduces clean pens and patches that target itchy and irritating bug bites, and it's arriving just in time for the time of year when people will be spending more time outside, even during mosquito season.

Ingredients like CBD and tea tree oil (one of nature's most powerful anti-fungal, anti-viral, and anti-bacterial solutions) power the brand's products, and this makes them safe, gentle, and effective for all members of the family.

With its natural relief solutions, All Better Co. is on a mission to disrupt the first aid category—one that's dominated by harsh and unpleasant chemicals.

Plant-powered First Aid
The use of natural plant-based ingredients in first aid products is becoming more popular as consumers seek out safer solutions.
Cbd-based Remedies
The use of CBD in first aid products is gaining popularity for its therapeutic properties and lack of harmful side effects.
Alternative Antibacterials
As concerns about bacterial resistance to antibiotics continue, there is an opportunity for alternative antibacterial solutions to gain traction in the first aid industry.

Industries Being Reshaped

Natural Health and Wellness
The natural health and wellness industry will continue to grow as more consumers seek out plant-based remedies for their healthcare needs.
CBD Products
The demand for CBD products is on the rise, and the first aid industry has the potential to tap into this growing market with more CBD-based remedies.
Antibacterial Products
As concerns about bacterial resistance to antibiotics continue, there is an opportunity for the first aid industry to explore alternative antibacterial products such as tea tree oil and other natural solutions.
SCORE
2.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 38%
Activity 24%
Freshness 12%