Last month, Bright Young Things hosted a precompression party in Brooklyn, New York, called 'Off The Grid' that encouraged guests to disconnect from their digital devices. These days, few people attend events without sharing their experience on social media. This event was designed to help guests be more present in the moment by ditching their phones all-together.
Dubbed "a precompression party without the phones," Off The Grid gave guests a chance to completely disconnect and simply enjoy the company of others. The event included music by the likes of FDVM and Erica Rhone, a lively dance floor and even fire dancers. Guests were encourages to dress in their favorite Playa wear, dance and simply be present in the moment. As stated on the event's website, the party was designed to remind guests of "life before everything came through a glowing screen."
Key Themes Behind This Trend
- Digital Detox Events
- Opportunities to create events that encourage attendees to disconnect from their digital devices and be present in the moment.
- Analog Lifestyle
- The rise of products and experiences that eschew digital technology in favor of analog alternatives.
- Minimalist Living
- The desire for simplicity is leading to people looking for experiences where they can disconnect and focus on the present moment.
Where This Applies
- Event Planning
- Designing events that incorporate a digital detox experience can be a unique selling feature.
- Wellness
- Catering to individuals looking for experiences that focus on mental, physical, and emotional wellness.
- Entertainment
- Opportunities to create entertainment products and experiences that are disconnected from digital technology and promote present moment awareness.
