These new Poppets snacks are being launched by Valeo Snack Foods to offer consumers a satisfying, chocolatey treat that is perfect for shoppers of all ages to enjoy. The treats come in the form of the Poppets Mix Ups and the Salted Caramel, which are both specially formulated to tap into different consumer demographics. The Salted Caramel Poppets speaks to increased demand for the flavor profile, while the Poppets Mix Ups will have a more widespread appeal with Crunchy Maltballs, Salted Caramel, Toffee and Chocolate Balls in the mix.
Brand Manager at Valeo Snack Foods Susan Anderson spoke on the new Poppets snacks saying, "We’re thrilled to reveal the new look for these little balls of chocolatey fun. The updated colours and text were all created with the customer in mind – to highlight flavours and guide customer navigation so they know exactly what they’re getting. We’ve also considered the needs of retailers and will have an improved dual face opening CDU to provide flexibility for merchandising and increase visibility. We believe we’ve curated a brand and product offering that is modern and on trend, offers a broad appeal of flavour and is also a much-loved classic that holds universal family appeal.”
Image Credit: Valeo