Carlton Fisk, the Boston Red Sox legend, is serving up dogs. He's the pitch man for The Alpo Chop House Originals Grill, a pop-up restaurant, to push Alpo Chop House Originals in Boston. A pure publicity stunt, the doggie restaurant will only pop up for two days and then be shut down forever (or until it pops up again in another town--stay tuned.)
Implications - No matter the economic climate, there will always be a market for pet owners who are willing to go the distance in providing their pets with luxury services and items. These consumers feel a special affinity towards their animals and are willing to spend their disposable income on objects or treatment they feel will better their pets' lives. Companies who are able to cater to this consumer want will likely enjoy steady business despite economic recession.
Pop-Up Pet Restaurants
More Stats +/-
Free 2019 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.
Alpo Doggie Eatery
- By: Going Like SixtyNov 14, 2008 Updated: Jun 13 2011