Rick and Morty — the cult-favorite adult cartoon developed by Dan Harmon and Justin Roiland, is immortalized in this limited edition pocket synthesizer by audio equipment manufacturer Teenage Engineering.
The company decided to tap into the popularity of the show and deliver an unforgettable audio experience for quirky, creative minds. Dubbed the 'Rick and Morty PO-137,' the synth boasts soundbites of eight character voices. The pocket synthesizer was done in collaboration with Justin Roiland, hence, the product is as authentic as it gets.
The Rick and Morty PO-137 also boasts an LCD display that showcases playful renditions of the cartoon. The pocket synthesizer also has a 120-second sample memory and a built-in alarm clock.
Teenage Engineering is making its product available online in July, with offerings reaching select retailers in November.
Why This Trend Is Growing
- Cartoon-themed Products
- Capitalizing on the popularity of a cult cartoon in the creation of a limited edition pocket synthesizer opens opportunities for the development of more novelty items.
- Collaborative Merchandise
- Creating products in collaboration with creators of popular media properties allows for more unique and recognizable merchandise for fans to enjoy and can increase sales for both companies.
- Multifunctional Products
- Integrating features such as built-in alarms in a pocket synthesizer can open opportunities for the development of more multifunctional products with varied everyday uses.
Industries Being Reshaped
- Audio Equipment Manufacturing
- Partnering with popular media properties for limited edition products can increase sales and appeal to niche markets within the audio equipment manufacturing industry.
- Merchandising
- Developing more niche and unique collaborations with popular media properties can increase the value and appeal of merchandise within the merchandising industry.
- Gift and Novelty Items
- Creating more multifunctional and unique novelty items can increase sales and market appeal for the gift and novelty items industry.
