Hot off the news that Xbox Live Gold members will receive a series of games throughout the months of March and April, Playstation Plus service subscribers are getting similar treatment.
Playstation had gamers vote on which titles they would want to see become free in March, which has now been revealed as Broforce, Flame Over, Galak-Z and much more.
The free gaming promotion is also paired with a 30% discount on a number of other popular titles for subscribers to enjoy during the month of March.
The video game market is seeing mainstay brands battling for continued patronage by offering free games to loyal community members. It could be the start of a business model that's based off of just subscriptions rather than purchasing individual games, but that's a whole other story.
What Makes This Trend Stand Out
- Free Gaming Promotions
- The trend of mainstay brands offering free games to loyal community members creates an opportunity for disruptive innovation in subscription-based business models.
- User-driven Game Selection
- Allowing gamers to vote on which titles become free presents an opportunity for disruptive innovation in personalized gaming experiences.
- Discounted Gaming Titles
- Pairing free gaming promotions with discounted titles for subscribers creates an opportunity for disruptive innovation in driving customer loyalty and engagement.
Sectors Adopting This
- Video Game Industry
- The video game industry can capitalize on the trend of free gaming promotions by exploring new subscription-based business models and personalized gaming experiences.
- Subscription Services
- Subscription services can embrace the trend of free gaming promotions as a way to attract and retain customers.
- Online Retail
- Online retailers can leverage the trend of discounted gaming titles to drive customer engagement and increase sales.
