DDB Colombia made minimalist ads that offer ideas for Play-Doh creations by pairing together the perfect colors.
The containers are lined up next to one another, placed carefully on a lightly colored pastel background. The colors work in unison to put an idea in consumers' minds as to what they could be used for. Written very lightly at the bottom of each image is the name of each of the Play-Doh creations that the selected containers make. White, red, yellow and blue are selected to make a traditional-looking clown, whereas yellow, white, brown and orange would allow for a great eagle creation.
These ads by DDB Colombia give the Play-Doh brand a simplistic look, letting the colors of each container speak for themselves. With this, consumers get a better idea of the vast creative possibilities that Play-Doh allows for.