Consumers are spending more of their life indoors than ever before which can have negative effects on ones mood, so the conceptual 'Botova' planter light garden has been designed as a way to combat against this.
Designed by Bailey Morgan, the garden works by having herbs or veggies planted within and being used as an illuminator thanks to the built-in LED system to enhance your mood with light therapy. The unit is intended to be placed in a kitchen, which will ensure you always have the fresh produce on hand for cooking and that you're getting a steady dose of light therapy as you get ready for your day or wind down for the evening.
The 'Botova' planter light garden identifies the need for more technologically focused health products as consumers seek ways to enhance their lifestyle for the better.
Key Themes Behind This Trend
- Indoor Gardens
- Disruptive innovation opportunity: Develop smart indoor gardens with built-in LED systems to enhance mood and provide fresh produce.
- Light Therapy
- Disruptive innovation opportunity: Create innovative light therapy products that can be incorporated into home decor, like the 'Botova' planter light garden.
- Technologically Focused Health Products
- Disruptive innovation opportunity: Design and market technologically advanced health products that improve consumers' overall well-being.
Where This Applies
- Home Decor
- Disruptive innovation opportunity: Introduce technologically integrated and aesthetically pleasing indoor gardening solutions into the home decor industry.
- Health and Wellness
- Disruptive innovation opportunity: Innovate and expand the market for light therapy products within the health and wellness industry.
- Kitchen Appliances
- Disruptive innovation opportunity: Develop smart kitchen appliances that promote healthy living, such as the 'Botova' planter light garden.
