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Cold-Pressed Vinegar Drinks

The Suja Juice Co Offers Plant-Based Probiotics With Fruit Flavors

— September 7, 2016 — Lifestyle
In a vegan or vegetarian diet it can be difficult to obtain probiotics and healthy digestive bacterias that are commonly found in animal-based products such as yogurt, which is why the Suja Juice Co. has put together a line of cold-pressed plant-based probiotic drinks made with vinegar. The drinks contain colony forming bacteria designed to naturally improve gut health and aid in overall digestion the same way animal-based probiotics do.

The Suja Juice Co. Drinking Vinegar beverages contain a base of apple cider vinegar that is fermented along with cold-pressed juice flavors. The cold-pressed method reserves a high amount of nutrients from the produce, while adding a sweet flavor such as strawberry, balsamic, ginger and lemon to offset the sharp bitterness of the vinegar.
Trend Themes
1. Plant-based Probiotics - Opportunity for developing more plant-based probiotic products in order to cater to vegan and vegetarian diets.
2. Cold-pressed Drinks - Potential to explore the use of cold-pressed methods in creating beverages to preserve nutrients and flavors.
3. Fermented Foods - Increased focus on fermented foods as a way to naturally improve gut health and digestion.
Industry Implications
1. Beverage - The beverage industry can leverage the popularity of cold-pressed drinks and fermented foods by developing innovative plant-based probiotic beverages.
2. Health and Wellness - The health and wellness industry can benefit from incorporating plant-based probiotics and fermented foods into products that promote gut health.
3. Vegan and Vegetarian - Vegan and vegetarian food companies can explore the creation of plant-based probiotic products to provide their customers with more diverse options.
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