General Mills Foodservice has announced the launch of retail-ready Pillsbury Cinnamon Rolls to offer retail bakeries with a way to offer premium baked goods in a simple yet high-quality manner.
The cinnamon rolls come in 3.5-ounce packages with four servings, which are pre-frosted and ready to be sold immediately after being thawed. The cinnamon rolls will maintain their freshness for up to five-days after being thawed and have a six-month shelf life in the freezer. The product comes frozen in cases of 12 clamshell packs with a suggested price point of $6.99.
Director of Foodservice at General Mills Nicole Nelsen spoke on the new Pillsbury Cinnamon Rolls saying, "We want to give retail bakeries a new and effortless way to boost sales with scrumptious, classic cinnamon rolls in Pillsbury-branded packaging that helps seal the deal."
What's Driving This Trend
- Retail-ready Bakery Products
- The trend towards retail-ready bakery products with extended shelf life creates opportunities for companies to provide convenient and high-quality baked goods to retail markets.
- Frozen Bakery Goods
- The rise of frozen bakery goods with extended shelf life presents opportunities for companies to meet the demands for quality baked products while minimizing food waste.
- Pre-packaged Baked Goods
- The growing popularity of pre-packaged baked goods with extended shelf life provides opportunities for companies to offer bakery products that are convenient, fresh, and ready-to-eat without the need for extensive preparation.
Who This Affects Most
- Retail Bakeries
- Retail bakeries can take advantage of the trend towards retail-ready baked goods by offering high-quality, convenient baked products to their customers with minimal preparation time.
- Frozen Food Industry
- The frozen food industry can leverage the trend towards frozen bakery goods to expand their offerings and meet the growing demand for high-quality baked products with extended shelf life.
- Food Service Industry
- The food service industry can capitalize on the growing popularity of pre-packaged baked goods by partnering with manufacturers to offer high-quality, convenient bakery products to their customers.
