Car-Like Phone Watches

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The 'Phone for Lamborghini' Can Do Everything Except Drive

— March 18, 2010 — Autos
Ok, the 'Phone for Lamborghini' may not do everything, but it comes pretty darn close to boasting that it does. This multifunctional device is categorized as a phone, but I don't know why.

Disguised as a wristwatch, the 'Phone for Lamborghini' is not only equipped with electronic keys for your house and car, it has a small camera and the ability to connect to the Internet and other multimedia gadgets. Did I mention it has Bluetooth capabilities and tons of memory, as well?

Trend Themes

  1. Multifunctional Wrist Devices — The integration of various technological capabilities within wrist devices opens up opportunities for discreet and convenient gadgets that mimic phone-like capabilities.
  2. Car-integrated Wearables — Wearable devices that function as both car keys and personal devices offer opportunities to combine traditional driving and smartphone experiences.
  3. Internet-connected Wearable Devices — The seamless connection between various devices presents an opportunity for wearable devices to become a more ubiquitous part of daily life.

Industry Implications

  1. Automotive — The integration of wearable technology into the driving experience provides an opportunity for automotive companies to expand their offerings beyond traditional cars.
  2. Consumer Electronics — The convergence of smartphone and wearable technology highlights the need for consumer electronic companies to create new product categories.
  3. Fashion — The opportunity for a technically advanced and fashionable product presents itself as technology companies move deeper into the wearables space.
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