Lyft's 'Personal Plan' Sets a Fixed Price for a Regular Route

 - Jul 31, 2018
References: help.lyft & refinery29
The success of the subscription model has inspired many businesses to offer convenient, curated content to consumers and ridesharing service Lyft is now offering a unique option in the form of what it calls a 'Personal Plan.'

This new subscription plan makes it possible for a traveler to take advantage of a fixed price setting for a regular route. This addresses one of the most prevalent problems with ridesharing companies, as other cost-effective transportation options tend to waver less in terms of price variability. In the same way that one might purchase a bus pass or a monthly subway card, this new option from Lyft provides stable pricing that will remain unaltered by factors such as heavy traffic.