The Perch clock by Goofball is a double-sided wall clock designed to extend outward from a surface and display time from both directions. The product was developed by Turin-based studio Goofball and revisits the traditional railway clock format in a residential setting. The clock mounts on a wall bracket and projects into the room, allowing it to be read while moving through a space.
The structure uses a central support arm with two opposing clock faces housed in a compact circular form. Each side operates simultaneously and remains visible from different angles, supporting use in hallways, entryways, and open-plan interiors. The clock runs on two AA batteries and can be lifted off its mount for maintenance without tools. The design uses a minimal face with clear markers and a restrained color palette offered in three variations.
Image Credit: Goofball
What Makes This Trend Stand Out
- Dual-faced Timepieces
- Dual-sided displays enable visibility from multiple sightlines, creating opportunities for integrated wayfinding and ambient information in shared spaces.
- Projection-oriented Fixtures
- The outward-extending form factor encourages products that occupy transitional zones and serve as both functional devices and sculptural waypoints.
- Tool-free Modular Accessories
- Quick-release mounts and battery-powered simplicity support easy servicing and adaptable placement across changing interiors.
Sectors Adopting This
- Residential Interiors
- Open-plan homes and apartment corridors benefit from fixtures that present information to occupants moving through interconnected spaces.
- Hospitality and Lodging
- Hotel corridors and lobbies could leverage bidirectional timepieces as consistent orientation cues and brandable design elements.
- Public Transportation and Transit
- Stations and platforms may adopt dual-faced clocks to improve passenger flow by offering legible timing from multiple approach directions.
