Avian-Like Kitchen Strainers

This Peacock Colander Doubles as Decor When Not in Use

This kitchen peacock colander has been created as an avian-inspired solution that will offer chefs an effective way to strain pasta and infuse a bit of personality into their cooking space.

The accessory appears as a peacock-like decor item when not in use, but reveals a folding design when required in cooking to make the process of straining noodles or pasta an intuitive process. The handle acts as the body of the bird with the straining portion as the feather plume to cleverly hide in plain sight as a stoic decor accent.

The peacock colander is the design work of Sukwoo Lee (SWNA) for Nongshim and addresses the increased demand for home decor essentials that can be left out on display without the need for conventional storage.

Avian-inspired Kitchen Accessories
Designing kitchen accessories inspired by birds offers innovative ways to infuse personality and aesthetics into cooking spaces.
Multi-functional Kitchenware
Creating kitchenware with dual functionalities, like this peacock colander, provides practicality and decorative elements in one product.
Decorative Storage Solutions
Meeting the demand for home decor essentials that can be left out on display without compromising on functionality presents disruptive opportunities in the storage industry.

Who This Affects Most

Kitchenware
Innovating the design and functionality of kitchen accessories is a lucrative opportunity for businesses in the kitchenware industry.
Home Decor
Merging functionality and aesthetics in home decor items, such as this peacock colander, allows for differentiation and market disruption within the home decor industry.
Storage
Developing storage solutions that incorporate design elements into their functionality, like decorative storage for kitchen accessories, offers growth prospects for the storage industry.
SCORE
3.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 74%
Activity 33%
Freshness 9%