ZENB's quick-cooking Pasa Agile is a nourishing way to enjoy yellow pea pasta on the go with internationally inspired flavors. The pasta itself boasts a thoughtful shape that was intentionally created to remain toothsome and al dente in minutes of preparation.
The grab-and-go pasta cups are available in several globally inspired varieties made with real vegetables, including: Cauliflower Tikka Masala which pays tribute to the flavors of India, Mexican Street Corn and Italy-inspired Tomato Basil Pesto. There are also grab-and-go pasta meals for one that play up the flavors of Thailand and Morocco.
To make it easy for consumers to try a variety of these flavors at once or order only their absolute favorites, ZENB offers a Create Your Own Pasta Agile Bowl Pack.
What's Driving This Trend
- Globally Inspired Cuisine
- Opportunity for other food manufacturers to offer globally inspired flavors in their products.
- Quick-cooking Pasta
- Innovation opportunity to create convenient, pre-packaged pasta meals.
- Plant-based Proteins
- A chance for other companies to incorporate yellow pea pasta or other plant-based proteins in their products.
Who This Affects Most
- Food and Beverage
- Opportunity for food and beverage companies to innovate their product lines with globally inspired flavors and plant-based proteins.
- Convenience Stores
- A potential growth opportunity for convenience stores to offer nutrient-rich quick-cooking meals for on-the-go consumers.
- Meal Kit Delivery Services
- A space for meal kit delivery companies to expand their offerings with pre-packaged, globally inspired pasta meals for one.
