Aunt Jemima's 'Pancake on the Go' Can be Made in the Microwave
Laura McQuarrie — July 24, 2019 — Lifestyle
References: auntjemima & delish
While there are portable breakfast cups that make it easy to enjoy everything from ready-to-eat overnight oats to microwaveable breakfast scrambles, pancakes are typically best enjoyed on a plate—but the Pancake on the Go range from Aunt Jemima is set to change this forever. Like many other kinds of grab-and-go breakfast cups, or even microwaveable dessert cups for that matter, the Pancake on the Go products only need water, plus to be mixed and microwaved for just over a minute.
The pancake to-go breakfasts are being introduced to consumers in comforting varieties like Buttermilk & Maple and Chocolate Chip. Each single-serving cup by Aunt Jemima shares between 220 to 230 calories and offers an effortless way to enjoy a portion-controlled meal in the morning at home or potentially at the office.
The pancake to-go breakfasts are being introduced to consumers in comforting varieties like Buttermilk & Maple and Chocolate Chip. Each single-serving cup by Aunt Jemima shares between 220 to 230 calories and offers an effortless way to enjoy a portion-controlled meal in the morning at home or potentially at the office.
Trend Themes
1. Portable Breakfast Cups - The rise of portable breakfast cups presents an opportunity for innovative packaging and convenience-focused products.
2. Microwaveable Meals - The trend of microwaveable meals opens possibilities for time-saving food options that can be conveniently prepared in minutes.
3. Portion-controlled Foods - The demand for portion-controlled foods creates a market for individually packaged meals that prioritize calorie monitoring and convenience.
Industry Implications
1. Packaging Industry - The packaging industry can explore designing innovative and sustainable packaging solutions for portable breakfast cups and microwaveable meals.
2. Convenience Food Industry - The convenience food industry can develop new microwaveable meal options that cater to the increasing demand for quick and easy breakfast solutions.
3. Health Food Industry - The health food industry can capitalize on the trend of portion-controlled foods by creating nutritious and pre-portioned breakfast options for health-conscious consumers.
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