Paint-Splattered Fashion Runways

Alexander McQueen's Spring/Summer 2019 Capsule is Artist-Inspired

Amid the sophisticated and traditionally tailored silhouettes at the Alexander McQueen presentation for Spring/Summer 2019 was an array of paint-splattered fashion ensembles. From brushstrokes on leather to colorful blobs on trench coats, designer Sarah Burton drew inspiration from iconic British artist Sir Francis Bacon and photographer John Deakin.

The paint-splattered fashion itself gives the Spring/Summer 2019 collection a playful flair that celebrates and mixes the exquisite stylings of clothing with traditional notions of artistry.

For the rest of the upcoming season's offering, Sarah Burton focused on well-tailored and colorful silhouettes that communicate strong notions of sophistication and refinement. As a result, the paint-splattered fashion definitely stands out in terms of expressiveness but ties in perfectly well with the overall chromatic tones of the Alexander McQueen runway.

Art-inspired Fashion
Fashion design is increasingly influenced by art, providing opportunities for designers to collaborate with artists and explore new forms of expression through mediums like paint.
Playful Fashion
Fashion is becoming more playful and expressive, allowing designers to experiment with techniques like paint-splattering to create unique and eye-catching designs
Fashion and Fine Arts Crossovers
We will see more crossovers between fashion and fine arts, where artists and designers collaborate to create unique pieces that blur traditional boundaries between the two disciplines.

Sectors Adopting This

Fashion Industry
Fashion industry professionals should look out for opportunities to collaborate with artists and experiment with new techniques to create unique designs that resonate with consumers looking for more expressive and playful fashion.
Fine Arts Industry
Fine arts industry professionals can explore new avenues for collaboration with fashion designers and expand their reach to a wider audience.
Creative Industries
The creative industries in general, including both fashion and fine arts, will benefit from more collaboration and experimentation, creating new opportunities for growth and innovation.
SCORE
5.2 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 87%
Activity 61%
Freshness 8%

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