This hamster-powered music box, designed by Rober Wechsler, is simply a music box attached to a hamster wheel.
The music box pictured here plays Brahm's Lullaby. When the hamster gets tired, the music stops.
Perhaps the combination of four well dressed hamsters with similar devices could be the beginning steps toward a rodent barbershop quartet.
Implications - Inventions like this hold a great deal of excitement for consumers who love the unexpected, and by making the most of something as simple as a hamster wheel, companies can definitely tap into this reality. Products like this succeed at being safe, humane and entertaining simultaneously and by combining those three concerns, they are sure to appeal to a wide swathe of consumers.