It's soup season and Trader Joe's new Organic Naan Crackers are the perfect sidekick to your favorite recipe.
Each of Trader Joe's new Organic Naan Crackers is designed to resemble minute naan, including the bread's signature raised bubbled and browned edges. This perfect texture comes from the use of organic enriched flour, ghee, buttermilk, and other organic ingredients. In terms of taste, the crackers have a mild flavor, with notes of ghee that perfectly complement savory flavors of all kinds. This means that in addition to soup, the crackers also pair well with hummus, homemade raita, and plenty of other dips. Trader Joe's also notes that the Organic Naan Crackers "make an excellent accessory to charcuterie boards and cheese plates."
Image Credit: Trader Joe's
What Makes This Trend Stand Out
- Organic Naan-based Snacks
- Food companies can explore using naan as a base for different snack innovations.
- Ghee-based Products
- Companies can explore using ghee as a key ingredient in creating novel snacks and other food products.
- Multi-functional Snacks
- There is an opportunity for companies to develop snacks that are versatile and can pair well with a wide variety of dips and dishes.
Sectors Adopting This
- Packaged Food
- Companies in the packaged food industry can explore leveraging organic ingredients to create unique snacks and recipes.
- Food Retail
- Retailers can offer specialty snacks using naan or ghee ingredients to appeal to customers looking for more diverse snack options.
- Food Service
- Restaurants and catering services can incorporate naan crackers as a versatile and unique menu item for appetizers and sides.
