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Smartphone-Controlled Balls (UPDATE)

The Sphero 2.0 by Orbotix Makes the World Your Video Game

— May 9, 2014 — Life-Stages
The Sphero 2.0 by Orbotix is an impressive toy that brings a classic childhood toy up to date and makes it fun for all ages. There are a lot of activities that you can do even with a plain old ball, but by making the Sphero 2.0 smartphone-connected, it becomes like a playground in itself.

The ball rolls around at a rate of seven feet per second and with the ability to create your own augmented reality challenges, your living room, bedroom and the great outdoors suddenly become like different video game levels that you can take on by yourself, or in multi-player modes.

Sphero 2.0 comes with two ramps and is compatible with both iOS and Android devices. The toy is waterproof, but to help it handle tougher roads, it can be fitted with a 'Nubby' skin for adventures on all types of terrain.

Trend Themes
1. Smart Toy Technology - Creating phone-controlled toys that offer augmented reality experiences and interactive game play opportunities for all ages.
2. Augmented Reality Gaming - Developing games and challenges that incorporate virtual and physical elements to bridge traditional gaming and real-world experiences.
3. Internet of Things Toys - Incorporating connected features and sensors into traditional toys to create a new generation of interactive, educational and entertaining playthings.
Industry Implications
1. Toy Manufacturing - Integrating technology and connected devices into classic toys to revolutionize play experiences and appeal to new generations.
2. Gaming and Entertainment - Integrating augmented reality features into video games and other entertainment platforms to create new immersive and interactive experiences for users.
3. Education and Learning - Creating interactive and engaging toys and games that help children learn and develop cognitive skills through technology and interactive play.
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