Panda Express is poised to give fans a whole new way to enjoy its iconic Orange Chicken with the launch of the new Orange Chicken Sandwich Bao.
Currently being tested at the brand's innovation Kitchen in Pasadena, California, the new Orange Chicken Sandwich Bao is a more snackable way to enjoy orange chicken. The new dish consists of a piece of crispy-fired chicken coated in the brand's signature Orange Chicken sauce. The protein is then paired with sliced pickles and a drizzle of sriracha aioli, and served on a toasted sandwich bao. The toasting of the bao results in a texture and taste that is similar to a folded flatbread.
The new Orange Chicken Sandwich Bao is exclusively from the Panda Express Innovation Kitchen in Pasadena now through April 14, 2022.
Image Credit: Panda Express
Why This Trend Is Growing
- Snackable Foods
- The trend of snackable foods has ample disruptive innovation opportunities, especially in the fast-food industry.
- Flavour Innovation
- The trend of flavour innovation in fast-food is an opportunity for experimentation and introducing new products like Orange Chicken Baos from Panda Express.
- Fusion Cuisine
- The trend of fusion cuisine in fast food industry allows for innovation in product creation and differentiated menus like Orange Chicken Baos from Panda Express.
Industries Being Reshaped
- Fast-food Industry
- As a niche food category, fast-food can continue innovating with customizations and unique offerings like Orange Chicken Baos from Panda Express.
- Restaurant Industry
- With fusion cuisine and snackable food trends, the restaurant industry offers ample room for experimentation and innovation in menu creation.
- Food and Beverage Industry
- Innovation in food and beverage industry is crucial for offering unique, new and healthier options to meet the demands of growing consumer interest in such products as orange chicken baos from Panda Express.
