Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.

Keynotes.org Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Koch Ford Lincoln is an Online Car Dealership for Browsing and Shopping

 - May 5, 2017
References: kochfordlincoln
Koch Ford Lincoln is a Ford and Lincoln dealership in Alberta, Canada, that recently launched Canada's first online car dealership with full e-commerce.

The comprehensive site makes it possible for a consumer to complete the process of reserving or purchasing a vehicle without physically stepping into a brick-and-mortar dealership. On the site, users are able to browse a selection of new and pre-owned vehicles, as well as schedule automotive services. The 24-hour online car dealership never closes and includes a chat feature, which makes it easy to have one's questions answered without feeling pressured to make a decision.

With this new e-commerce dealership, Alberta Koch Automotive Group is challenging the way that the automotive industry has relied on making car sales in the past.