This year, sportswear label Nike introduces the One Day campaign to celebrate International Women's Day. It honors the women who have pushed boundaries to move the world of sports forward in a positive direction for the future. This is to work towards the goal of one day, "every day will feel like this."
The concept that the world will not need an International Women's Day because equality was achieved is the mission. Nike explains that it drives the brand to do everything possible to broaden human potential for this. They do so by creating innovative designs, sustainable construction, and importantly, building a diverse global group of creative dedicated to making a positive shift in communities everywhere.
Image Credit: Nike