Ideas
Explore the world's #1 largest database of ideas and innovations, with 458,465 inspiring examples.
Trend Reports
Discover why 1,231 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,662 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,231 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,662 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,205 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 458,465 cutting edge ideas.

On-Demand Ice Cream Trucks

The 'Good Humor' Ice Cream Trucks Can Be Summoned with a Single Tweet

— June 26, 2015 — Autos
Good Humor has launched a new line of on-demand ice cream trucks that can be summoned by a single Tweet from your Twitter account. The company has been making ice cream for nearly 95 years and its current campaign is aimed at attracting a new generation of Millennial consumers.

The Good Humor trucks will be driving across the Northeastern United States and blasting rock and roll music along the way. Good Humor will be posting the location of the trucks on Twitter and encouraging consumers to tweet them along the way. If you find the trucks in your hometown, you can summon them to your neighborhood by sending them a tweet. The idea is to combine the nostalgic ice cream trucks of the past with modern social media capabilities.

The on-demand ice cream trucks have already started their journey so be sure to keep an eye out.
Trend Themes
1. On-demand Ice Cream Trucks - The trend of on-demand ice cream trucks is disrupting the food industry by combining nostalgia with modern technology.
2. Millennial Consumer Engagement - The trend of using social media platforms like Twitter to engage Millennial consumers is disrupting traditional marketing strategies.
3. Integration of Technology and Nostalgia - The trend of integrating modern technology with nostalgic experiences is creating innovative opportunities in various industries.
Industry Implications
1. Food and Beverage - The food and beverage industry can benefit from the on-demand ice cream trucks trend by exploring creative ways to deliver products and engage consumers.
2. Marketing and Advertising - The marketing and advertising industry can capitalize on the Millennial consumer engagement trend by developing targeted social media campaigns and strategies.
3. Entertainment and Leisure - The entertainment and leisure industry can explore the integration of technology and nostalgia trend by incorporating social media interactions and modern experiences into traditional offerings.
4.2
Score
Popularity
Activity
Freshness