Ideas
Explore the world's #1 largest database of ideas and innovations, with 474,290 inspiring examples.
Trend Reports
Discover why 1,274 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 308,923 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,274 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 308,923 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,220 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 474,290 cutting edge ideas.

Olive Oil Butter

El Marques Sells a Dairy-Free Alternative to Traditional Butter

— April 30, 2015 — Lifestyle
Rather than being made from a base of cream or milk, El Marques uses a patent pending process to make its creamy, spreadable olive oil butter. Because the original flavor is only made with one ingredient, olive oil, it tastes just like the distinctive oil, but has the texture of a lightly whipped butter. At room temperature, the mixture can even be spread over toast.

Just as there are numerous flavored olive oil products on the market, El Marques also carries varieties that are infused with other ingredients like tomato, garlic, herb and black truffle. Beyond its possible uses as a dairy-free spread, the heart-healthy olive oil butter would also be ideal for stovetop cooking and baking recipes.

Because of the simplicity of the ingredients, the olive oil is able to be grouped into the vegan, vegetarian, gluten-free, paleo and nut-free categories.
Trend Themes
1. Dairy-free Alternatives - The growing demand for dairy-free options lends itself to the development of innovative, plant-based products like El Marques' olive oil butter.
2. Infused Olive Oil Products - Expanding the flavor profiles of olive oil products through infusion opens doors for new culinary uses and consumer preferences.
3. One-ingredient Products - Single-ingredient products like El Marques' olive oil butter demonstrate the value of simplicity and transparency in food offerings.
Industry Implications
1. Food Manufacturing - The food manufacturing industry can capitalize on the growing demand for plant-based and specialty products like dairy-free alternatives and infused olive oil products.
2. Health and Wellness - The health and wellness industry can leverage the heart-healthy properties of olive oil as well as the dietary categorizations of El Marques' olive oil butter to promote healthier lifestyle choices.
3. Retail - The retail industry can cater to the increasing demand for dairy-free and alternative options by carrying innovative products like El Marques' olive oil butter.
4
Score
Popularity
Activity
Freshness