Supersized Bagel-Flavored Spices

Olde Thompson's Everything Bagel Seasoning Comes in a Giant Tub

It seems that Trader Joe's 'Everything But The Bagel Sesame Seasoning Blend' has some competition thanks to news that Costco is now selling giant tubs of Olde Thompson's Everything Bagel Seasoning. For those who top everything with the bagel-flavored spice mixture, the supersized version could be a handy option.

Olde Thompson's Everything Bagel Seasoning is a giant spice jar containing all the traditional toppings found on an everything bagel: garlic, onion, sesame seeds, and poppy seeds. While other brands sell a similar seasoning mixture, the benefit of the Olde Thompson version is that it comes in a massive 11.5-ounce tub. Priced at less than $5 per jar, the seasoning blend is an excellent option for anyone who wants to add extra flavor to everything from toast to biscuits.

Image Credit: <i> @ costco_doesitagain.</i>

Giant Tub Seasonings
Opportunity for companies to create oversized versions of popular seasoning blends.
Bagel-inspired Flavors
Potential for new products that incorporate the taste of everything bagels into different food items.
Convenient Flavor Enhancers
Demand for easy-to-use spice blends to add taste to various dishes.

Who This Affects Most

Spice Manufacturing
Spice companies can explore producing and marketing supersized versions of popular seasonings.
Food and Beverage
Opportunity for food and beverage companies to develop bagel-flavored products.
Bakery
Bakeries can consider incorporating everything bagel seasonings into their products for added flavor.
SCORE
3.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 28%
Activity 81%
Freshness 8%