The 'Oh, It Rains' Outdoor Furniture Collection is Chic
Michael Hemsworth — March 7, 2020 — Art & Design
The 'Oh, It Rains' outdoor furniture collection is a style-conscious range of products for the home that will provide users with a premium lineup of seating solutions for enjoying time outside in the warm weather. The collection comes as a collaboration between the Italy-based B&B Italia modern furniture company and French designer Philippe Starck, and is characterized by its distinct shape and function. The backrest on each of the pieces has a high design that functions as a protective cover for the furniture when not in use to prevent waterlogged cushions.
The 'Oh, It Rains' outdoor furniture collection features raffia-effect fabrics that are waterproof along with a frame that's crafted using polyurethane as well as aluminum for enhanced durability.
Image Credit: Philippe Starck / B&B Italia
The 'Oh, It Rains' outdoor furniture collection features raffia-effect fabrics that are waterproof along with a frame that's crafted using polyurethane as well as aluminum for enhanced durability.
Image Credit: Philippe Starck / B&B Italia
Trend Themes
1. Waterproof Outdoor Furniture - The 'Oh, It Rains' collection highlights the trend of fashionable outdoor furniture that is designed to withstand rain and moisture, offering a practical and stylish solution for outdoor seating.
2. Collaborative Design - The collaboration between B&B Italia and Philippe Starck exemplifies the trend of partnering with renowned designers to create unique and innovative furniture collections, opening up opportunities for disruptive ideas by combining different design perspectives.
3. Protective Design Elements - The distinct shape and function of the backrest in the 'Oh, It Rains' collection demonstrates the trend of incorporating protective features into furniture, presenting opportunities for disruptive innovation by combining aesthetic appeal with functional benefits.
Industry Implications
1. Outdoor Furniture - The 'Oh, It Rains' collection presents disruptive innovation opportunities within the outdoor furniture industry through the development of waterproof materials and design features that enhance durability and protection against the elements.
2. Home Decor - The stylish and functional 'Oh, It Rains' collection aligns with the trends in the home decor industry, providing disruptive innovation opportunities by redefining the concept of outdoor seating to create a seamless blend between indoor and outdoor spaces.
3. Furniture Design - The collaboration between B&B Italia and Philippe Starck in the 'Oh, It Rains' collection showcases disruptive innovation opportunities within the furniture design industry by combining expertise in craftsmanship, materials, and aesthetics to create a unique and durable product range.
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