Youthful Houndstooth Streetwear

The Off-White Fall RTW Collection Offers Hip, Sophisticated Styles

Although Off-White got its start with graphic t-shirts, the 2017 Off-White Ready-to-Wear collection shows a maturation of the brand's youthful spirit.

The first pieces to make their debut on the runway featured tailored houndstooth crop tops, trousers and topcoats, some of which were layered with chiffon dresses and paired with sneakers. Following the unveiling of these youthfully reinvented garments, the Off-White fashion collection was rounded out by a few styles featuring tiger-striped denim and humorous accessories like black boots labeled "FOR WALKING."

The Off-White Ready-to-Wear collection titled 'Nothing New' speaks to some of the harsh criticism that the designer recently received. On this, designer Virgil Abloh says: "I have this issue with thinking that you’re going to invent a garment in 2017."

Sophisticated Streetwear
Brands can take inspiration from Off-White's use of tailored garments and humorous accessories to create a new wave of streetwear that combines style with practicality.
Revitalizing Classic Patterns
Fashion designers can create new trends by reinventing traditional patterns like houndstooth and tiger stripes, giving them a modern and youthful spirit.
Humorous Fashion
There is an opportunity for designers to incorporate playful and humorous accessories, like Off-White's 'FOR WALKING' boots, into their collections to add a touch of personality to their designs.

Where This Applies

Apparel Manufacturing
Apparel manufacturers can use the trends seen in Off-White's Ready-to-Wear collection to create new styles that cater to the growing demand for streetwear that is both stylish and comfortable.
Textile Design
Textile designers can explore new ways to revitalize classic patterns and give them a modern twist, allowing them to stay relevant and popular in fashion collections around the world.
Footwear Design
Footwear designers can take inspiration from Off-White's humorous and playful 'FOR WALKING' boots to create new designs that combine fashion with functionality.
SCORE
5.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 85%
Activity 65%
Freshness 8%