Probiotic Oat-Based Yogurts

Nancy's Probiotic Foods Launched a Line of Oat Milk Yogurt Products

Some of the products offered by Nancy's Probiotic Foods include everything from whole milk yogurt and grass-fed yogurt to organic probiotic Greek yogurt—and now, the company is launching a range of probiotic oat milk yogurt.

These all-new, dairy-free yogurt products made from gluten-free oats are packed with live non-dairy probiotics. The vibrant plant-based yogurts are available in both six-ounce and 24-ounce containers and flavors like Plain, Vanilla, Strawberry Hibiscus and Blueberry.

According to Sheryl Kesey Thompson, Nancy’s co-owner and Vice President of Marketing, "As interest in plant-based options continues to grow, and as a company with a long heritage of probiotic innovation, it made sense to update and offer a new line of non-dairy products." As a company that offers a variety of classic dairy products, Nancy's Probiotic Foods invested in getting the creamy texture and nutritional value of the new yogurts just right.

Plant-based Probiotic Yogurt
More companies are exploring the market of non-dairy probiotic yogurt, made from oats and other plant alternatives.
Flavored Oat Milk Yogurt
The trend of flavored oat milk yogurt is growing, with unique and rich flavors like Strawberry Hibiscus and Blueberry.
Innovative Probiotic Products
Companies like Nancy's Probiotic Foods are pushing the boundaries of probiotic innovation, creating exciting new product lines for consumers.

Where This Applies

Dairy Alternatives
The dairy alternative industry is ripe for disruption in the yogurt market, as more consumers opt for plant-based products.
Probiotic Supplements
The probiotic supplement industry could benefit from the innovation in probiotic foods, as consumers seek out new and unique ways to boost their gut health.
Organic Food
As interest in organic and natural foods continues to grow, companies like Nancy's Probiotic Foods can capitalize on the trend with their commitment to high-quality, non-GMO ingredients.
SCORE
4.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 51%
Activity 64%
Freshness 8%