Allergen-Inclusive Child Snack Bars

Ready.Set.Food! Organic Oat & Fruit Bars Come in Two Flavors

The Ready.Set.Food! Organic Oat & Fruit Bars are an early allergen introduction food product for parents to give to youngsters as a way to combat against potential allergies. The bars are crafted with flavorful ingredients that are meant to promote diversity in the child's diet, and are suitable for children aged 12-months and up to enjoy. The bars come in Peanut Butter Strawberry and Apple Cinnamon flavors, which are both crafted with eight of the top allergens to help parents diversify a child's diet.

The Ready.Set.Food! Organic Oat & Fruit Bars are crafted with no added sugar and are priced at $7.99 per box of four, and are great for being enjoyed without the help of a parent or guardian.

Early Allergen Introduction Foods
Companies can innovate more products that can help parents introduce allergens to their children at an early age.
Diversifying Children's Diet
There is an opportunity for companies to create products that can attract children's taste buds and promote diversity in their diets.
No Sugar-added Snack Bars
There is an opportunity for companies to create affordable, low sugar snack options that are easy for children to consume independently.

Where This Applies

Food
Food companies can introduce more allergen-inclusive and healthy snack options for children.
Healthcare
Healthcare providers can educate parents on the benefits of introducing allergens to their children's diets early on.
Retail
Retailers can stock their shelves with affordable, nutritious snacks that cater to the specific dietary needs of children.
SCORE
4.9 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 56%
Activity 75%
Freshness 16%