Design-Forward Non-Slip Flooring

PORCELANOSA Offers a Wide Selection of Anti-Slip Ceramic Tiles

PORCELANOSA has taken into consideration the need for home safety and launched a special range of non-slip flooring. This makes the brand ideal for families with young children or elderly who have decided they want to age in place.

PORCELANOSA's product incorporates the company's proprietary technology which has been dubbed 'Nanoker.' The innovation makes it possible for the manufacturer to create an anti-slip surface while still maintaining a uniform texture. This is where the benefit of PORCELANOSA's non-slip flooring really singles itself out from its competitors. It is incredibly discreet and quite agreeable from a design perspective.

The Nanoker technology has been developed through a collaboration between PORCELANOSA Grupo and the Institute of Ceramic Technology which is considered a "world leader in the field of research into and innovation in ceramics."

Non-slip Flooring Solutions
There is an opportunity for other flooring companies to invest in developing their own non-slip flooring using innovative technology.
Innovative Ceramic Technology
There is potential for ceramic technology to be applied in other industries such as cooking or construction.
Aging in Place
As the population ages, there is an increasing need for products that cater to the elderly who want to safely age in place. Companies can invest in developing products that cater to this demographic.

Industries Being Reshaped

Flooring Industry
Flooring companies can invest in creating non-slip flooring for residential and commercial use.
Ceramic Industry
Companies that produce ceramics can develop similar technology for other industries that require anti-slip surfaces.
Home Safety Industry
There is an increasing demand for home safety products that cater to the elderly and vulnerable population who want to age in place.
SCORE
3.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 60%
Activity 32%
Freshness 8%

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